VNS Health Rebrand News
The Transition to VNS Health Continues: All Employee Email Addresses Will Become @vnshealth.org on October 22!
October 10, 2022–As we announced prior to our rebrand launch in May, all @vnsny.org email addresses will be changing to @vnshealth.org. The IT team plans to make this change on Friday, October 21 starting at 6:00 p.m and have it completed by 9:00 a.m. on Saturday, October 22. Here’s what you need to know: Any email sent to your @vnsny.org email address after the October 22 transition date will still be delivered to your new @vnshealth email address. So if someone emails you at your old @vnsny.org email address after October 22, you will still receive it. All of your past @vnsny.org emails that are saved in your Outlook will remain in your email folders. There are no plans to delete any of your past @vnsny.org emails. Your sign-on ID will also be changing to @vnshealth.org. As of October 22, anytime you need your ID to sign-on to an application where you
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VNS Health Consumer Advertising Begins May 18th
May 16, 2022–We are now VNS Health! To share the news of our rebrand with patients, members, their families and our partners, a new consumer advertising campaign introducing VNS Health to the New York community kicks off May 18th—the same day the name change is officially being announced. The advertising focuses on the warm, compassionate and trusting relationships between our patients, members and our team members. We will highlight the uniqueness of VNS Health, our range of services and plans, and how we provide care and support in the home and community – all while showing the diversity of our team and the communities we serve. At the heart of this advertising is the message to consumers that we’re more than just a health care team – we’re their neighbors. “We tested the messages and images used in the advertising with the very consumers who use VNS Health services – patients and
We Asked for VNS Health Selfies. You Delivered!
May 15, 2022–We are VNS Health! We are the future of care! Over 100 colleagues shared selfies celebrating our transition to VNS Health – and why they’re proud to be a part of this historic moment for our organization. But don’t take our word for it… check out the slideshow below! Thank you everyone for sharing what makes you proud to be VNS Health!
VNSNY Becomes VNS Health on May 18th. Here’s What Changes — And What Doesn’t
May 4, 2022–One of the most commonly asked questions about our organization’s new name and branding is—what’s changing, and what’s staying the same? To answer that question, we’ve put together this short list. What is changing: Our name. All parts of the organization will be uniting as VNS Health. We are all members of teams that make up VNS Health: one organization, one team, one mission. Our logo and brand colors. Our new logo and design is easy to say, read, and remember. How we describe our different teams. We did consumer research and we listened to how people think—and talk—about the services we provide. As a result, our language will describe what we do in the way people talk about it, using descriptive words that are easy to understand. For example, when we talk about the work our home health aides do, we’ll use the words Personal Care. So as of
10 Reasons Why Changing Our Name and Brand to VNS Health Makes So Much Sense!
April 20, 2022–1) Our new name, VNS Health, honors the legacy of our founder, Lillian Wald, while uniting us under the word “health” — positioning us well for the future, by setting us up for another 125+ years of leading the way as a pioneer in home and community health care! 2) Our new name, VNS Health, is simple to say and easy to understand for our patients, health plan members, clients, and their families as well as our health care partners. Not to mention, us! 3) Over the years, our organization has evolved and grown. Today, we now serve many types of people in many ways. The name VNS Health nicely fits our broader role in the health care system, and better represents our wide range of programs and services. 4) Our new tagline — “The future of care. The comfort of home.” — is forward-looking… and focuses on the positive
Celebrating More Than 125 Years of Health and Well-Being: 1893-2022
April 5, 2022–In 2022, we hit a historic turning point as an organization. As of May 18, 2022, we became VNS Health—a memorable new name that truly reflects what we are today: a unified health care organization that supports the health of our patients, clients and members in many different and interconnected ways. To celebrate this important milestone, we’ve put together a commemorative book that celebrates our new name and legacy. The books are available in all of our offices—you’ll find them at the VNS Health kiosks that are on each floor. You can also view a flip-book version of the commemorative book here below.
Introducing VNS Health: A New, Short, Animated Video That Brings It to Life!
April 5, 2022–On May 18, all parts of the VNSNY organization will unite under a new name and brand: VNS Health. This 3-minute video explains the meaning behind our new brand and how it will help us improve the experience for our patients, members and clients. To watch, click below. For more information about VNS Health, please go to the VNSNY intranet page or the HHA Resource Center.